Intellectual Property

When you hire an employee, having them sign a nondisclosure agreement (NDA) may be beneficial. This document states that the employee will not share information about your business or operations with anyone.  Requiring an NDA can help you keep your business’s ideas...

Advertising on social media can be a crucial part of a new company’s marketing strategy. It can target those who are most likely to be potential customers. Unfortunately, it can often be a haven for knock-off and look-alike products that can easily fool people into...

A non-disclosure agreement (NDA) can be your first line of defense in protecting your trade secrets. Therefore, you need to ensure you get everything right and avoid anything that could void the confidentiality agreement or risk sensitive information about your...

Filing for trademark protection is something to consider when setting up your business. Not all companies need to do it, but if your success will rest on people knowing your name, logos and the like, then it is crucial. You might assume you can tick it off your to-do...

You have worked hard to create a successful business. The last thing you want to grapple with is losing important information that sets your business apart. This is where the protection of your trade secrets becomes so important. Basically, a trade secret is a...

Your new business produces images and one-of-a-kind articles that define just what your business is. You may worry about finding out that someone has deliberately or accidentally stolen your intellectual property. “Intellectual property” may be anything intangible,...

Maintaining a competitive edge often means finding a different way of doing things than others in your industry. What sets your business apart from competition might be a trade secret. If you have a recipe, a carefully curated customer list or other information that...

Your company’s digital assets are crucial -- especially your website. However, most people don’t really understand that a website is actually a collection of parts, and you may not (and probably don’t) own all of them. Knowing what really is yours to claim can help...

If you own intellectual property (IP) rights, then you likely do your best to protect them. Infringers often know all the tricks of the trade to get around your protection efforts and infringe upon your IP rights. It's critical that you know what steps you can take to...

You may have heard the term “brand abuse” and wondered exactly what it is. More importantly, how do you protect your business and your good name from this type of intellectual property (IP) infringement? Brand abuse is when a person or entity attempts to exploit...